ACQUISITION CHANNELS, ALREADY RUNNING PHASE 1: DELIVERABILITY REPAIR PHASE 2: WHO IS THIS? OFFER-SPECIFIC TRACKS PHASE 3: COLD OUTBOUND RESULTS PHASE 3 SIGNALS EMPLOYER SEASON OPENS YES NO CLICKS RE-ROUTE THE TRACK SAME CALL ONE CALENDAR YES NO Google Ads Funnel page in GoHighLevel: 5 to 10 reps in 30 days Name, company, phone, email Facebook ads Video sales letter in GoHighLevel Reps who add $150K to $250K, or pay nothing SEO 14 industry pages, 8 role pages, 15 city pages, 45 hiring guides LinkedIn SDRs Several reps posting and running connection outreach Cold calling team GoHighLevel dialer, outbound to companies hiring reps CALL / SMS Facebook group Community of reps and owners Job boards, candidate side Indeed, LinkedIn, ZipRecruiter 500,000+ candidate database Candidates and employers arrive through the same doors. Both pools get emailed. Neither ever gets the other's emails. Close CRM Every channel logs here: form fields, call notes, LinkedIn replies ActiveCampaign 12,000 to 16,000 employer and candidate contacts, the list as found The list as found 12,000 to 16,000 contacts, 5% opens Domain reputation damaged One client from email every quarter One broadcast to everyone, no segmentation by buyer, years of sending without authentication. List hygiene Cleaned, validated, spam traps removed re-segmented by engagement Authentication rebuilt SPF, DKIM, DMARC from scratch Engaged-first warm-up Most engaged segments first, volume expanded as placement improved SEQ Cold isolated from warm Prospecting on separate domains, the main domain never touches cold 60% AVERAGE OPEN RATE From under 5%, sustained Employer or candidate? Every channel leaves a signal: the industry page they landed on, the role they named on the call, the post they replied to. What are they hiring? Landing page, form field, first clicks, SDR and call notes Door-to-door and home services Roofing, solar, pest, HVAC, remodeling Spring and storm season hiring Track sequence Season timing, comp plans that keep knockers, the 30-day promise, book a call SEQ Insurance Life, health, P&C producers Open enrollment and licensing cycles Track sequence Licensing, the AEP calendar, producer comp, book a call SEQ Medical and pharma Territory reps, hospital procurement clinical selling Track sequence Territory design, clinical proof, longer cycles, book a call SEQ Tech and SaaS SDRs, AEs, sales engineers seed through enterprise Track sequence SDR to AE ladders, quota math, ramp time, book a call SEQ Commission-only and high-ticket Closers for coaching, consulting, info Proof: $1.2M ROI Track sequence Closer comp, the performance guarantee, fast starts, book a call SEQ Call center Inbound and outbound agents, team leads Proof: 10 reps a month Track sequence Volume hiring, 90%+ show-up rate, weekly cohorts, book a call SEQ Each track carries its own testimonials: 155+ reviews sorted by vertical, so a roofing owner never reads a SaaS story. Sequences were pre-built for each thing an SDR could run into. A call note or a stage change moved the contact onto the matching track; email wrapped around the conversation instead of pausing for it. Strategy call Booked through the GoHighLevel calendar Outcome logged in Close CALL / SMS Outcome SIGNED INTERESTED, NOT YET NO RESPONSE UNSUBSCRIBED Client Initiation fee, then per placement 30-day replacement guarantee Tagged: vertical, roles, market Warm Interested, timing wrong Cold Suppressed after the sequence ends Suppressed Never emailed again Client onboarding 48 to 72 hours to first interviews weekly calls, hiring tracker SEQ Account expansion More roles, more markets review and referral ask SEQ Seasonal re-engagement Open enrollment, storm season, summer door-to-door hiring SEQ Re-engagement and sunset Last chance, then removal SEQ Re-engaged? Hiring insights broadcast Weekly. Guides, comp benchmarks, seasonal hiring calendars segmented by vertical, layered on every flow 15 sending domains Full DNS, warmed, isolated from the main domain 3,000 new contacts a month Sales leaders and owners in the six verticals enterprise HR and hiring leads Cold sequences by vertical 9,000 emails a month same six tracks, written for a stranger SEQ Replies to the SDR Booked into the same strategy call CALL / SMS Suppression Clients, warm leads and unsubscribes never get a cold email 30+ MEETINGS, 6 CLIENTS AT $4,500 A MONTH $135K+ pipeline, a standing channel LinkedIn touches, cold calls and cold emails hit the same account list on one calendar. The CRM stage decides which channel speaks next. Opens Under 5% to 60%, sustained Clients from email One a quarter to four or more a month 37 clients closed from email Per client $4,500 a month average 5+ month lifetime List revenue $270K+ a year from the same list $495K+ attributed to email to date Partnership 2+ years, cold email added as a second engine they own GoHighLevel Funnels, calendar, SMS, the dialer Candidate: application track Screening call booking, role-specific questions SEQ Interview reminders Email and SMS, 48 to 72 hours out 90%+ show-up rate SEQ Placed? Talent pool Re-engaged when a matching role opens PLACED Replacement guarantee window EVADERIX SalesHired* Dead list to revenue engine: repair, six offer tracks, one call, then cold outbound as a second engine *Name changed at the client's request